Protect hair from aging, damage, and falling out. decreases breakage for up to 10X stronger hair (strength against damage vs. non-conditioning shampoo) and helps repair damaged hair to promote smoothness. Sufficiently gentle for regular use on colored or chemically treated hair. created with upgraded fragrance notes and Head & Shoulders' Fresh aroma Technology to provide a better in-shower aroma experience that is up to 100% dandruff free. noticeable flakes with consistent usage.